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Get a positive mindset

The power of positive thinking can be considered as a "cliché" but has been demonstrated by multiple scientific studies. As an expat, I left my own country, my own culture, my friends, family and the things I like most. Sometimes, when I am getting down, I read those quotes to remember the purpose of my … Continue reading Get a positive mindset

Secrets of a thumbstopper content

Social media managers are living tough time due to algorithm limitation on the social networks. Creating engaging and quality content which makes fans stop scrolling on their news feed is the most difficult part of the job. This is a part of the job I really enjoy doing because depends on the page, the communities … Continue reading Secrets of a thumbstopper content

7 levels of engagement on social media

Now the number of "like" doesn't count that much in a KPI reporting, the intention of all social media manager is to see engagement growing on its social media account. He will make use of all kind of strategy to achieve his objectives, getting his followers to act and interact and avoid "talking alone". Followers can be engaged simply … Continue reading 7 levels of engagement on social media

11 #SMSports pros must-follow on Twitter

When you are into sports business and social media sports, in particular, having a view on what happens in your field all over the world is crucial to enhance upgrade or make some adjustments to your social media strategy. Here is a roster of my 11 favorites #SmSports pros I follow on twitter which they give me a … Continue reading 11 #SMSports pros must-follow on Twitter

Treat social media like a conversational tool not as a megaphone : how to be more effective on social media?

As many jobs are, doing social media can sound easy for people out of the business. But doing it right and thoroughly require skills and educational background that not everyone has. So Tod Meiser and Chris Yandle, in an article on Front Office Sports blog's, underscored some points on how social media sports pros can get better? … Continue reading Treat social media like a conversational tool not as a megaphone : how to be more effective on social media?

The loss : how defeat can compel a player to strive for greatness ?

The Players Tribune, a platform allowing athletes to connect directly with their fans through first-person stories, releases the first video of a three-part series that explores how defeat can compel a player to strive for greatness. Each episode will use an athlete’s biggest disappointment in competition as its starting point and combine intimate interviews with cinematic training … Continue reading The loss : how defeat can compel a player to strive for greatness ?

5 matchday content strategy tips you must follow

We Play, a digital marketing agency based in London, gives 5 content tips to increase your engagement, monetise your social audience and build your brand through social media throughout a sporting event. According to the agency, you must rely on: Real-time video Exclusive content Live Video Innovative content Social listening to set a successful content … Continue reading 5 matchday content strategy tips you must follow

How to deal with an introvert co-woker ?

To go straight to a popular belief, no, introverts people are not necessarily shy and they don't necessarily don't like people! I am an introverted person, but I don't mess with talking to and be with people ... but moderately!   Introverts need some time to be alone or quiet to recharge their batteries, to think … Continue reading How to deal with an introvert co-woker ?

Social media : we live in the moment more than ever

UM, a division of IPG Mediabrands, introduced the ninth edition of “Wave 9: The Meaning of Moments” annual global survey of the habits of social media users. It is the largest and longest global survey of its kind with over 52,000 respondents across 78 countries, built on 10 years of research around social media users’ … Continue reading Social media : we live in the moment more than ever